Tuesday, 3 May 2011

Thriller Opening




Audience Feedback


Ellie Robinson:

I really liked the way that 'Unknown Number' was filmed, it looked professional and kept with the genre well. I especially liked the way that it had been edited to black and white and the range of different shots that were used to keep the audiences attention. The background music was good, although I thought that it could have included a little more speech or noise from the main character. I think some breathing noises or maybe a voice in her head quietly through out the film opening would have added to 'Unknown Number' to make it even better. Other than that I thought it was filmed and edited to a high standard and it wasn't too over the top with effects, at the same time it kept me interested and my attention at all times.

Legal and Ethical

12/12A  -
Moderate physical and psychological threat may be permitted, provided disturbing sequences are not frequent or sustained. In our opening scene to our thriller we have a tense theme throughout. Although there isn't any disturbing sequences, if we were to carry on with the film it would be likely to involve factors of a certificate 12/12A. 


Product placement, or embedded marketing, is a form of advertisement, where branded goods or services are placed in a context usually devoid of ads, such as movies, the story line of television shows, or news programs. The product placement is often not disclosed at the time that the good or service is featured. Product placement became common in the 1980s. In April 2006, Broadcasting reported, "Two thirds of advertisers employ 'branded entertainment'—product placement—with the vast majority of that (80%) in commercial TV programming." The story, based on a survey by the Association of National Advertisers, said "Reasons for using in-show plugs varied from 'stronger emotional connection' to better dovetailing with relevant content, to targeting a specific group."

The product placement that features in our opening thriller is a BlackBerry mobile phone.
Product placement, or embedded marketing, is a form of advertisement, where branded goods or services are placed in a context usually devoid of ads, such as movies, the story line of television shows, or news programs. The product placement is often not disclosed at the time that the good or service is featured. Product placement became common in the 1980s. In April 2006, Broadcasting reported, "Two thirds of advertisers employ 'branded entertainment'—product placement—with the vast majority of that (80%) in commercial TV programming." The story, based on a survey by the Association of National Advertisers, said "Reasons for using in-show plugs varied from 'stronger emotional connection' to better dovetailing with relevant content, to targeting a specific group."
The product placement that features in our opening thriller is a BlackBerry mobile phone.



Minutes













Treatment

Opening for a thriller by Alex, Lily and Paige

The first montage of ideas we thought of were from influences previous openings of thrillers, film music videos and TV shows. Unanimous as a group we have decided the opening must reflect a preview of the narrative or a idea into what the film would entail to gain audience attention. We have analyzed these examples to discover what worked for the and what lack within their approach to make ours seem a balanced mixture of aspects including sound, visuals, text and symbols. We have envisioned a perfect influence upon our opening sequence to be one of similarity to "He dies at the end".

We have decided to use an almost modernized view to the situation and use modern technology and the cause of the dilemma experienced by the female to show the revolving nature of life around the technology to eventually be the demise of the world. She as the innocent blonde girl is given a way out to escape. This almost offering a sneak peak to the viewers and therefore making them feel they want to see what happens, connect, understand and relate to her in order to go to see the full movie and to watch it through increasing sales and consumer interest and reaction.

We would use a mobile phone and TV interaction to communicate with the girl and warn her of the situation. Using a grey-scale effect upon the entire feature, we believe, adds class to the video and takes away any form of technological cover focusing on the intent of the footage and it's quality of shots and angles. Sound will be heavily focused upon to build tension and suspense throughout.